Event Management
Conferences, product launches, roadshows and hybrid productions — scoped, budgeted and run end to end. You approve the vision; we handle every supplier, run sheet and contingency behind it.
Explore event managementHong Kong · Events · Marketing · Recruitment
The growth team your Hong Kong SME doesn't have to hire
Highliner Group runs your events, your marketing and your hiring as a single accountable partnership — so you get agency-grade delivery and senior talent without three headcounts, three retainers and three points of failure.
- 150%
- More qualified leads for a HK FinTech client
- 300+
- Industry guests at a flagship product launch
- 3 weeks
- Average time to fill a key executive role
- 95%
- Of SME clients renew their partnership
What we do
Three disciplines. One team that answers for all of them.
Most SMEs buy these services from three different suppliers who never speak to each other. We run them together — so the event fills your pipeline, the marketing fills the event, and the hiring keeps up with both.
Marketing & Brand Building
Search, social, content and PR built around one measurable question: how many qualified enquiries did this generate? Campaigns reported against pipeline, not impressions.
Explore marketingRecruitment
Executive search, permanent and contract hiring across local and imported labour — with cultural-fit assessment built in, because a technically perfect hire who doesn't fit still costs you a year.
Explore recruitmentWhy Highliner
Built for the companies large agencies overlook
Ambitious Hong Kong SMEs sit in an awkward gap. You are too small to be a priority account at a network agency, and too stretched to build event, marketing and talent functions in-house. So the work lands on a founder or an office manager who is already doing two other jobs.
Highliner Group exists to take that weight off. One partner, one point of contact, three capabilities that actually talk to each other.
- Integrated by design — your brand, your audience and your team handled as one brief, not three.
- SME specialists — pragmatic scopes and budgets that match how you actually buy.
- Deep Hong Kong network — venues, media, suppliers and candidates we already know.
- Agile execution — we move at the speed of your business, not a quarterly agency cycle.
The difference, in plain numbers
Three suppliers
- 3
- briefs to write
- 3
- contracts to negotiate
- 3
- invoices to reconcile
- 3
- people to chase when it slips
One Highliner
- 1
- brief
- 1
- contract
- 1
- invoice
- 1
- named lead who owns the outcome
How we work
A straightforward way in
No lengthy pitch process, no retainer before we understand the problem.
Free consultation
A short call or a coffee in Quarry Bay. We map what you're trying to achieve this year and where the real bottleneck is — it isn't always the one you came in with.
Scoped proposal
A written plan with deliverables, timeline and a fixed budget. If only one of our three services is the right answer, that's what we'll quote for.
Execution
One named lead owns your account. You get a single point of contact and a single invoice, not a committee and a chain of subcontractors.
Measurement
Reported against the outcome we agreed — leads, attendance, time-to-hire — with an honest read on what worked and what we'd change next round.
Proven results
What the work has delivered
150%
Lead generation
Increase in qualified leads for a local FinTech through integrated marketing and events.
300+
Event attendance
Industry professionals at a flagship product launch, exceeding client expectations.
3 weeks
Recruitment speed
Average time to fill key executive positions — around 50% faster than industry standard.
95%
Client retention
Of SME clients continue their partnership beyond the first engagement.
Highliner Group transformed our marketing approach and delivered results beyond our expectations. Their integrated strategy helped us reach new markets we never thought possible.
Ready to build a higher-performing business?
Tell us what you're trying to achieve this year. We'll tell you honestly whether we're the right partner for it — and the first conversation costs nothing.
Email
[email protected]
Office
1204 Eastern Harbour Center
Quarry Bay, Hong Kong
Quarry Bay, Hong Kong